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  • Implications of the Perceptions of Post Retirement Risk for the Life Insurance Industry: Inside Track Marketing Opportunity, But Requiring Focused Retooling
    Implications of the Perceptions of Post Retirement Risk for the Life Insurance Industry: Inside Track ... project discussing on the needs and opportunities of the older age market to be used in the development and ...

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    • Authors: Steve Cooperstein
    • Date: Mar 2011
    • Competency: External Forces & Industry Knowledge>External forces and business performance
    • Topics: Annuities; Annuities>Marketing and distribution - Annuities; Economics>Behavioral economics; Life Insurance>Marketing and distribution - Life Insurance; Long-term Care
  • Life Insurance Distribution and the Middle Market
    Insurance Distribution and the Middle Market Over the last two years the Marketing and Distribution ... address the ongoing issue of the underinsured middle market by supporting research to explore the problem ...
    • Authors: Adam Vanevenhoven
    • Date: Sep 2013
    • Competency: External Forces & Industry Knowledge>External forces and business performance; External Forces & Industry Knowledge>General business skills; Strategic Insight and Integration>Strategy development
    • Publication Name: News Direct
    • Topics: Demography>Population data; Economics>Behavioral economics; Life Insurance>Marketing and distribution - Life Insurance
  • Changing the Status Quo Bias
    Changing the Status Quo Bias Applying behavioral-science and shared-value principles to insurance is ...

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    • Authors: Francois Millard, Daniel Kotzen, Jos Maroba
    • Date: May 2018
    • Competency: Technical Skills & Analytical Problem Solving>Innovative solutions
    • Publication Name: News Direct
    • Topics: Economics>Behavioral economics; Life Insurance>Policyholder behavior - Life Insurance; Life Insurance>Marketing and distribution - Life Insurance